The first time I saw the James Bond Coca-Cola ad, I didn’t think much about it. But now it turns my spit to bile. [social_buttons] It’s disgustingly ironic that the owners of the James Bond series would advertise Coke with a film about (spoiler alert) a greenwashing corporation stealing water from the third world. Because […]
Why James Bond Would Drink Motor Oil Before Drinking Coke Read More 👉
In a recent Businessweek article, Kim Jeffery the CEO of Nestlé Water North America, makers of Poland Spring waters, whines (yes, whines) that they are misunderstood and not given the credit they deserve. Clearly he thinks all the charges of greenwash are unfair. But, are they? The article tells of all the environmentally preferable things
Nestle Waters CEO Whines, But Still Doesn't Walk The Walk Read More 👉
One in six people on the planet do not have access to safe, clean drinking water. Your tap water is fine. Worried it isn’t? Get it tested. If it turns out that it isn’t get a tap water filter, and join a “stream team” (google it to find one in your state). Need to take
The Only Good Bottle of Water is a $20 Bottle of Water Read More 👉
Some ideas for greening the planet are so-spot on yet so ground-breaking, they make you say, “Of course! Why didn’t anybody think of that sooner?” That pretty much sums up my reaction upon discovering Eco-Patent Commons. Launched at the beginning of 2008, Eco-Patent Commons makes available royalty-free, patented technologies for reducing pollution and waste, curbing
Green Patents That are Free to All: Eco-Patent Commons Read More 👉
Everglades National Park has obtained approval to proceed with a plan to redesign the most developed area of the park with an emphasis on promoting sustainability. Through building design, alternative energy, and improved transportation systems, the park area known as “Flamingo” will be reborn as an example for other parks to follow. Flamingo is near
Everglades National Park Approves Ambitious $23 Million Plan for Eco-Friendly Lodge Read More 👉
Henry’s Farm, a local organic farm that brings a wide range of produce every week to my local farmer’s market, stirred the pot a bit lately when they asked shoppers to byob, or pay $0.25 for a biodegradable bag to tote their produce home. BYOB? It stands for Bring Your Own Bag.
BYOB Stirs Controversy Read More 👉
It’s summer, and you are sitting outside on the Great Lawn of Central Park, listening to a concert in New York City. You are surrounded by friends, you are enjoying a delicious picnic, and the music is great. The only way to improve this event would be to devise a smarter way for you and the thousands of
Recycling at Outdoor Concerts: Wecycle Has a Better Idea Read More 👉
I admit, I am not an extreme recycler. But I am trying to recycle more and encourage others to do the same. It just takes a little creativity. A few weeks ago, I helped my 9-year-old daughter host a lemonade stand to raise money for her teen-age baby sitter’s annual service trip to Costa Rica. We
Mini Extreme Recycling: What Are You Doing? Read More 👉
Magicians Penn and Teller are whizzes when it comes to performing offbeat, weird, funny and gross sleights of hand and other tricks. But they’re neither scientists nor fair and objective journalists (not that many of today’s so-called “mainstream” journalists are either). So it pays to view their scam- and myth-debunking efforts with a healthy dose
Recycling is B.S.? B.S.! Read More 👉
In preparing for this new job, writing for GO Media’s Sustainablog and Planetsave blog, I was picking up green magazines, green newspaper articles, advertisements for green books and goods, and thinking (even more than normal) about green living, green lifestyles, and how we are going to find ourselves out of the mess we have put
Green is In, but What is Green? “Green” Lifestyles and Green Living Read More 👉
