I’ve been planning to get business cards for a long time now, if for no other reason than to share with the Greenpeace folks I quite frequently see on the streets here in Wroclaw (and maybe also to place in all the great vegetarian & vegan restaurants and health food stores in the city).
The company offers business cards that use vegetable- and soy-based inks, and it offers cards with post-consumer recycled content.
Why Soy Ink Is Green
I see soy ink all over the place these days, and it’s of course advertised as green, but I had never really looked into why it’s green until just now. I found some interesting points via a Green Wiki on the subject:
- it replaces petroleum-based ink;
- it “has low levels of VOCs, (volatile organic compounds) which helps to reduce air pollution by minimizing toxic emissions;”
- it improves the life span of printers (interesting!);
- it makes recycling paper easier;
- it “has been found to spread approximately 15% further, reducing ink use and printer cleanup costs;”
- and “the pigment cartier in 100-percent soy ink degrades almost twice as completely as ink made from soy oil and petroleum resins, and more than four times as completely as standard petroleum inks.”
Of course, we all know why post-consumer recycled paper is better — it keeps us from having to cut down trees!
So, next time you get some business cards, make sure they use soy ink and post-consumer recycled paper.