{"id":48470,"date":"2018-04-20T11:26:56","date_gmt":"2018-04-20T15:26:56","guid":{"rendered":"http:\/\/planetsave.com\/?p=48470"},"modified":"2018-04-20T11:26:56","modified_gmt":"2018-04-20T15:26:56","slug":"lyft-launching-program-to-offset-carbon-emissions-of-on-demand-taxi-service-rides-via-green-investments","status":"publish","type":"post","link":"https:\/\/planetsave.com\/articles\/lyft-launching-program-to-offset-carbon-emissions-of-on-demand-taxi-service-rides-via-green-investments\/","title":{"rendered":"Lyft Launching Program To Offset Carbon Emissions Of On-Demand Taxi Service Rides Via “Green” Investments"},"content":{"rendered":"

The on-demand taxi service provider Lyft is launching a new program whereby the carbon emissions footprints of the rides it provides will be offset through investments into various “green” offsets — renewable energy projects, reforestation work, etc. — a company spokesperson has revealed.<\/p>\n

\"\"<\/a>The announcement is fairly notable, as there are currently around 1.4 million vehicles used by Lyft employees throughout the USA, reportedly.<\/p>\n

“This in a sense puts a tax on ourselves to continue to move toward shared rides and lower emission vehicles,” explained Lyft Co-founder and President John Zimmer in an interview.<\/p>\n

Reuters<\/a><\/em> provides more: “The company will purchase carbon ‘offsets’ to support projects such as renewable energy and reforestation, balancing the carbon impact of every mile driven by a car working for Lyft, including the miles driven to pick up a passenger. That will be a multi-million dollar investment in the first year and the cost will rise as Lyft grows.”<\/p>\n

“The company declined to provide a precise dollar amount for the program. Lyft drivers completed 376 million rides in 2017, accounting for well over a billion miles, according to the company. Lyft said in a statement it is working with environmental firm 3Degrees, which sources carbon reduction projects. Lyft will tap its more than $4 billion in venture capital funding to pay for the carbon offsets.<\/em><\/p>\n

“Zimmer said the project took on a heightened sense of urgency since the US Environmental Protection Agency this month moved to ease Obama-era vehicle emissions standards.”<\/em><\/p>\n

Some of the initial investments by Lyft in question will include work on emissions reductions at auto parts suppliers in Michigan, and recycling work with transformer oils.<\/p>\n

“It\u2019s really important that we know what the projects are, that they are real and tangible and that they would not have happened otherwise,” explained Zimmer.<\/p>\n

An interesting approach, perhaps one that will do some good and not simply be a matter or PR greenwashing.<\/p>\n","protected":false},"excerpt":{"rendered":"

The on-demand taxi service provider Lyft is launching a new program whereby the carbon emissions footprints of the rides it provides will be offset through investments into various “green” offsets — renewable energy projects, reforestation work, etc. — a company spokesperson has 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