I think most of us green bloggers get quite frustrated with Earth Day. It can be a struggle for us to stay positive at this time. Why? Because we write about critical environmental issues and solutions to them all year long, and we are confronted with how little others are aware of or interested in such issues when Earth Day comes around. All of a sudden, a large number of people ‘care’ about the environment,… but don’t expect that to stay ’till tomorrow. We get numerous pitches from non-green companies who want us to feature them in our Earth Day posts (as well as pitches from truly green companies, of course). For one day, it is more “fashionable” to be green. But just for one day.