Paper giant Asia Pulp & Paper (APP), part of the Sinar Mas Group, has apparently been misleading consumers and investors with a massive PR campaign aimed at masking the truth behind its clear cutting operations in Indonesia. An investigative report released today by WWF and its NGO partners revealed that the Senepis Tiger Sanctuary is
The Business and Biodiversity Offset Program has left me torn: is this a genuine attempt to preserve biodiversity, or just another exercise in corporate greenwashing? [social_buttons]The Business and Biodiversity Offset Program is a work in progress. Its name includes that reviled word “offset”, a red flag for many deep greens. However, unlike the dreaded carbon
Let’s Implement a Clear Cut Ban! Encouraged by reading about heroes who have taken direct action through non-violent resistance, I recently contacted the California’s North Coast chapter of Earth First! to volunteer my services. You can imagine my surprise when they explained to me that their top foe, the Maxxam Company, was recently taken over
In a recent Businessweek article, Kim Jeffery the CEO of Nestlé Water North America, makers of Poland Spring waters, whines (yes, whines) that they are misunderstood and not given the credit they deserve. Clearly he thinks all the charges of greenwash are unfair. But, are they? The article tells of all the environmentally preferable things
