greenwash

New Report Exposes Truth Behind Asia Pulp & Paper (APP) Greenwash Campaign

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Paper giant Asia Pulp & Paper (APP), part of the Sinar Mas Group, has apparently been misleading consumers and investors with a massive PR campaign aimed at masking the truth behind its clear cutting operations in Indonesia. An investigative report released today by WWF and its NGO partners revealed that the Senepis Tiger Sanctuary is […]

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BBOP | Jazzing Up Business' Impact On Biodiversity

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The Business and Biodiversity Offset Program has left me torn: is this a genuine attempt to preserve biodiversity, or just another exercise in corporate greenwashing? [social_buttons]The Business and Biodiversity Offset Program is a work in progress.  Its name includes that reviled word “offset”, a red flag for many deep greens. However, unlike the dreaded carbon

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