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Activism

In Poor Economy, PETA Buying Stock in Meat-Heavy Restaurants

Taking advantage of the shriveling stock market, PETA has been purchasing more and more shares in meaty companies, including popular chain establishments like Domino’s Pizza, California Pizza Kitchen, and Sonics. The surge in stock purchases comes shortly after PETA’s call for donations not only to them, but to other animal rights organizations also hurting in the economy.

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PETA has bought stock in meat companies for years. They already had a large holding in Tyson Foods, one of the most notorious animal abusers in the meat industry, and recently purchased even more. But what will PETA do once they own enough shares in these companies to be a deciding voice?

Would we find vegan cheese options at Domino’s? Would they eliminate meat all together from the menus and perhaps risk running the chains out of business? Or perhaps they’d make the age-old rumors come true by changing pepperoni and sausage to mostly soy or wheat protein?

PETA first began engaging in shareholder activism in 2003 when they purchased 240 shares in Tyson Foods, enough to allow the organization to speak at shareholder meetings. The meat industry has watched with a cautious eye ever since.

Factory farming is among the most environmentally disastrous industries, topping even the transportation industry in its impact on global warming. While PETA pushes for animal rights, their actions also promote a healthier environment.

“Our campaign has already paid dividends for animals, so we’re forging ahead with it at any ‘price,'” said PETA Vice President Bruce Friedrich. “During hard economic times, the most vulnerable members of society—including animals—still need protection from exploitation and abuse.”

Photo Credit: VirtualErn on Flickr under Creative Commons license.




15 comments
  1. kinoshika

    PETA has bought stock in meat companies for years. They already had a large holding in Tyson Foods, one of the most notorious animal abusers in the meat industry, and recently purchased even more. I appreciate the concern which is been rose. The things need to be sorted out because it is about the individual but it can be with everyone.
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  2. xenos

    This doesn’t make any sense. PETA owns 240 shares out of 377 million shares. Why don’t they get allies and supporters to to lend proxies to get them in the meeting? Owning shares themselves gives the impression of a conflict of interest to me.

    I used to attend GE shareholder meetings as an activist with Corporate Accountability International during the 80’s when they were campaigning to push GE out of the nuclear weapons business and I believe that CAI got Catholic nuns to lend their proxies to them.

  3. Tammy

    All those who think that this is a great way for PETA to change things by buying stocks in these companies… sorry, but you guys need to think again. This is the ultimate in hypocrisy. The more I hear about PETA, the less I like them… or support them.

  4. Erra

    Peta kills animals – I save my support for ‘no kill’ shelters. Peta also objectifies women, and endangers their human volunteers (heatstroke under plastic-wrap, anyone?).
    Mostly what they do seems to be for media attention, rather than to actually help animals.

  5. Jazz Jasmin

    This is absolutely ridiculous. They (PETA) are making money off these stocks that they own, with companies that have the worse track records in abusing animals. Them owning stocks isn’t changing anything. Their voices aren’t being heard any louder. They are not going to shut down Tyson this way. They are right in the pocket with the abusers. This proves they are only about money. Shameful.

  6. Vic

    I’m a vegetarian and was never attracted to PETA. What Hypocrites! It’s like Al Gore owning stock on Chevron. This is why progress rarely gets made anywhere… we don’t put our money where our mouth is. Instead, we get greedy.

  7. Stacy

    That is so awesome! I did not know PETA bought stock in those companies! What a great way to make a difference! I’ve been helping PETA through the toolbar i downloaded from http://www.give2network.com. It’s great because it lets all my searching and shopping online (which I do anyways) benefit PETA by giving them donations.

  8. Jack

    Josh has some very good points. People want to eat meat. Our bodies were built to do just that. It’s never going to change.

    Really, this wouldn’t bother me in the slightest if it weren’t for their extremism. PETA and groups like it need to calm down. I agree that major, major changes ought to be made to the industry, but I don’t particularly care for their pro-vegan agenda. One’s gotta wonder when they’ll try to outlaw one wild animal from eating another. “Now, now, lions. Mr. Antelope has as much right to live as you. Try some soy instead!”

  9. matma

    So PETA supports companies that serve meat. Do they run a furrier too? Does anyone else see the hypocrisy here? I don’t give a shit because I’m not a vegetarian, but if i were a vegan/vegetarian PETA member this would piss me off.

  10. Marc Brazeau

    Soy protein may be good for cows but it’s bad for human’s unless it’s been fermented. Maybe a tempeh topping might work but most soy based fake meats and soy based fake cheeses are not nutritious.

    Vegans who replace animal products in there diet with with highly processed gmo soy are rolling the dice with there health.

    I would rather see PETA get on the pastured livestock bandwagon than the gmo, highly processed frankenfood option of fake meat and cheese.

  11. Josh

    Hilarious. PETA turns Domino’s vegan. Domino’s pizza prices go through the roof, because factory farming (and all that) saves money. Domino’s tanks because people don’t want to pay $20 for a tofu-feta pizza. PETA out tons of money. New pizza company takes the place of Domino’s, because you can’t stop supply and demand. If people wanted vegan food now, they just wouldn’t eat at Domino’s. You need to take away Domino’s market by offering tasty, cheap vegan pizza that people prefer. So far, the country doesn’t want that, so it’s not going to fly. Someone needs to explain capitalism to these people…all they seem to understand is activism and protest, with little regard to any realistic strategy.

  12. Matthew James

    I’m a vegetarian, a long and proud one at that, and I think the PETA lot is a bunch of prats. People who are scared into being vegetarians (which is what PETA likes to use; scare tactics) shouldn’t be vegetarians at all, for they didn’t make the decision themselves… they had a company that kills 2/3 of the animals it save decide for them.

  13. TroubleLovesMe

    Its would be nice if it was an option, but with their extreme agenda, they will most likely only offer vegan food. It would be like the Catholic Church taking a 51% stake in Playboy. Do you really think they would compromise at all? Or the Christian Right having their own Congress and President, what a terrible idea.

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