The We Campaign, a project of The Alliance for Climate Protection — a nonprofit, nonpartisan effort founded by Al Gore, recently put together a 30-second TV ad called “Repower America.” It talks about the benefits of alternative energy. It says right upfront that we are “stuck with dirty and expensive energy” and asks how can it be so? In the end it points out that big oil and its lobbyists are the reason. It starts to make sense when you learn that in the first half of 2008 big oil spent $201.2 million on paid media and 45.6% of that was spent by the the seven top oil companies on TV ads (to the tune of $92.2 million). So, ABC refused to air the ad in an unjust and cowardly act. Why? Because big oil airs a lot of those ads on ABC.
Repower America Ad
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So, its time to take action and ask ABC to reconsider their decision and air the Repower America ad. Send ABC an email via an easy to complete form at the We Campaign site. The pre-loaded email message is simple and to the point:
I am disappointed by ABC’s refusal to air the Alliance for Climate Protection’s Repower America ad. The ad has the simple message that massive spending on ads by oil and coal companies — ads which your network airs — is a key reason our nation hasn’t switched to clean, renewable sources for energy.
It only takes 30 seconds to tell ABC we’re mad as hell and not going to take it anymore! Go for it.