Planetsave

PETA already has a website dedicated to pressuring Al Gore to drop the meat from his diet, but when they caught wind of his proposed new .ECO domain, they couldn’t resist the opportunity to take another stab at him.

Ingrid Newkirk, PETA’s president and founder, sent a letter to the CEO of the Internet Corporation for Assigned Names and Numbers announcing PETA’s support for the new domain and their intention to register www.OffsetAlGore.eco if the application for the domain suceeds.

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Clean coal doesn’t exist. We know it, but for many Americans the jury is still out. Environmentalists and the coal industry are battling for public opinion.

While proponents of carbon capture technologies try to ride on the coat tails of Barack Obama’s approval ratings by quoting his pro-coal sentiments from the ‘08 campaign trail, the Reality Coalition has stepped up their ad campaign in coal-heavy states like West Virginia.

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On March 2^nd, 2009, over 1,000 activists are poised to take part in a mass sit-in in Washington DC at one of the nation’s most prominent coal plants. The action will coincide with PowerShift 2009, a demonstration and conference being put on by Energy Action Coalition, which is expected to draw over 10,000 people in an effort to make climate action a priority of the incoming administration.

The act of civil disobedience will take part at The Capital Coal Plant, which provides power to the Dictrict’s Capitol Complex and to Congress. The House of Representatives has resolved to get their power from cleaner sources, but the Senate continues to obtain their power from the coal plant.

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Despite the overwhelming scientific evidence, a handful of deniers manage to keep arguing about the existence, causes, and likely outcomes of global warming. Not to be outdone by this conventional irrationality, we have a few oddballs on the ‘believing’ side of the fence too.

Ramtha’s School of Enlightenment, a new-age religious cult based out of Yelm, Washington, makes exaggerated, doomsday predictions about global warming to instill fear in its followers and convince them to build underground shelters to protect from the “Days to Come.“

According to the prophesies made by the spiritual school, the human population at the end of 2012 will be two-thirds what it is now, and those who survive in the long term will do so by stocking up on food, water, and medical supplies and by having an underground shelter to protect them from the dangers of a rapidly changing earth.

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The Magical World Of Disney And Al Gore’s Inconvenient Truth Are Bringing Teens Across America To The Front Of The Line In The Fight Against Climate Change.

About 2,000 teens have signed on with an organization called Inconvenient Youth to tell their friends, neighborhoods, generation and anyone who will listen that the time to take action is now. Why? The founder of Inconvenient Youth, Mary Doerr, believes the young people “can solve it.” Read the rest of this entry »

In a bit of TV Mis-Guided, the ABC Network is refusing adverts by Al Gore’s We Campaign all the while running ads on oil for Chevron.

The campaign is working to get the ad aired on the next 20/20. The ad details how massive ad dollars spent by oil and coal companies is the key reason America hasn’t switched to cleaner renewable energy sources. Help the We Campaign get this advertisement aired!

Video source: We Campaign

It’s hard to watch television or browse the internet these days without hearing regular stories about how celebrities are “going green.” In the past week alone, I have read or skimmed through stories about how musician Sheryl Crow is launching an Eco Fashion Line, actress Pamela Anderson is building a green hotel, and comedian and actor Will Ferrell will be the first celebrity to drive BMW’s new hydrogen car. According to the story, Will Ferrell has also built a solar-powered environmentally friendly home. Should we care? Read the rest of this entry »

It has been one of the most polarizing movies of cinematic history, and it didn’t even feature Brad Pitt. Rather, Al Gore, for the majority of An Inconvenient Truth, stood in front of a crowd of people – or journaled from the road – and told people that global warming was bad, and that we had done it.

From that moment on, the global warming debate waged hotter and longer than ever before.

Some have said that science plays no part in what Gore decided to impart to us. Others contended that while he may have put an emotional spin on it, there was still plenty of validated science in there. Regardless of what you believe, you can’t deny that global warming is now on everyone’s lips thanks to what Gore did.

So it’s nice to see scientists come out, not in heated attack of the movie, but rather, in calm scientific debate; the way it should be.

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Big news Planetsavekateers, I’m outta here.

I’m leaving Green Options and Planetsave, though not to join Tom and John in their fight against the thetans.

I would like to say it’s to spend more time with my family, but that just makes me sound like a scandal ridden Bush official.

While I probably will get to spend more time with my family now, I’m leaving the company to work on my green home project and a few other side projects. My tenure at Green Options and Planetsave has been one of the most interesting, exciting, and invigorating times I’ve had. It ranks as one of my favorite startups (out of my current total of four) and I’m walking away with a greatly expanded network of friends and contacts, a ton of great experience in green publishing, and an awesome project to jump to.

What would have been called “The GO Home Project” is coming with me. I am buying the entire project from Green Options and taking it independent. I’m still working on a name for it (send it on if you have a good one) and will be building a site for it once that’s nailed down, but we’ll be starting up right away on sheagunther.org.

The short of it is is that me and my family are moving into two tipis to live for a year before building the coolest greenest house on the planet. We have 52 acres in North Yarmouth, Maine; the leading green architect in the state; a partnership with Smart HomeOwner Magazine, and a whole lot of great energy pushing it forward. Both me and my wife Heather will be blogging about living in the tipis and I will be set up in a smaller third tipi as my office. I’m sure I’ll have many a five minute snowshoe commutes to work this winter. We’re going to do our best to create a guide and recorded history of our life and work so as to inspire others to do choose the same green building path.

It’s been a great past year building Green Options and past few months working on the new Planetsave, but I’m super excited about all the fun stuff I’ll be able to take on now that my time is freed up from GO/PS work.

Here’s a few places you’ll be able to follow along on my adventures…

- SheaGunther.org - This is my home site, where I started blogging before I knew what blogging was (back in 2001) and current home of Musings of an Eco-Entrepreneur, the most kickass in-stasis eco-entrepreneur blog on the web. It’s been dormant since we launched Green Options but I’ll be doing a relaunch with a new theme in the next week or two. We’ll be blogging about living in the tipis and I’ll have a separate page for my links/musings drops . If you grew to like my blogs here on Planetsave, you’ll want to head over there.

- Treehugger- Graham Hill was kind enough to set up me up with a writing spot at Treehugger. I have to work out the exact details with their uber editor Michael but I couldn’t be more excited. I’ve been a huge fan of Treehugger since back in the day (back in the day in the green blogosphere means two+ years ago) and have always wanted to write there. They have such a great group of editors, writers, and an amazing reach- about 25X more daily readers than what Green Options is pulling these days.

- Yet to be named website for the Green Home Project. We’ will be documenting the crap out of our experience building the coolest greenest house on the planet on our yet to be named website. Sheagunther.org is a good place to go to keep up while I figure out what this new thing will be called.

- Stumblegods.com- It’s not really officially launched yet, but my buddy Michael (editor and founder of Groovy Green, founder and publisher of Ecorazzi, chief editor guy at Ecotality Life) and I will be sharing our insights about the power of StumbleUpon at our new site Stumble Gods. Our thumbs move masses baby.

- Ecotality Life- I’ve been working as a consultant with the awesome and talented Brooke Lowry over at Ecotality on the relaunch of their blog. We’ll be getting Ecotality Life up in the next week, in the meantime check out the current site. Ecotality Life will be relaunched with a focus on green gadgets and green business and investing and should be a good read.

- Email: sheagunther@gmail.com, Skype: shea_gunther

It’s been rad, I’ll miss a lot of the people at Green Options and Planetsave. I’ve gotta give it up to my main man Jan, the founder of Planetsave (he sold it to Green Options this Spring and works on both GO and PS stuff) and pimp dad advertising sales guru man. HIC! He’ll be assisted by the talented Noelle d’Estries (Michael’s sister) who will bring her savvy news sense (have you seen the Green Report, that’s all her) and keen wit to the table trying to fill the void that my voluminous ego will leave behind.

Keep up the good fight. Keep on saving the world. Read the rest of this entry »

Here’s some quick links for you this fine Thursday morning…

• Farmer wrecks three cop cars and evades capture for five hours after attacking with a muck spreader. He was mad they were trying to confiscate his tractor.

• Nice job humanity- the Yangtze river dolphin is extinct.

• Al Gore points out Exxon’s work on climate change disinformation campaigns. Pure evil.

• Is this a surprise to anyone? Kids in Saudi Arabia aren’t getting much information about Global Warming in school.

• 20% of Australian kids are fat on their first day of school.

• Toyota is delaying the launch of new high-mileage hybrids for a year or two due to safety concerns.

• Green Myth-Busting: Occam’s Razor, or the idea that our current climate change is part of a natural cycle. Read the rest of this entry »