New Year’s Resolution? 3/4 of Americans Plan to be More Green
NEW YORK (Reuters) – Three-quarters of Americans, the world’s largest polluters, plan to be more environmentally responsible in 2008 by reducing household energy or recycling more, a survey showed on Monday.
Half of those polled said they would make a “green” New Year’s resolution, according to the survey by GfK Roper and commissioned by marketing consultancy Tiller LLC.
Two-thirds of Americans plan to cut their use of household chemicals, while 42 percent said they would take reusable fabric bags to the supermarket to reduce the use of plastic bags.
“When it comes to life choices, green is clearly a primary color. Americans are viewing the environmental impact of their actions with increased responsibility and deliberation,” said Rob Densen, chief executive of Tiller.
