Frank Luntz is, no doubt, good with words (and a little more than that). He holds his fair share of responsibility for the climate crisis we’re in, too, as he has helped the Republican Party avoid action on this critical topic through word games. (Note: he doesn’t like talking about that much these days.)

The uber-funny Stephen Colbert sat down with him recently to learn a trick or two. The resulting video is hilarious (while also a bit interesting). The funny thing is, Luntz seems to not get that Colbert’s job is to be ridiculous and funny while also poking fun at crazy Republicans. Not sure how he could not get that, or if he just gets irritated somewhat easily.

Truthfully, though, beyond the fact that this video should give you a real laugh, there are some interesting tips there that we could probably all benefit from. Good news, too — it looks like Colbert is going to have Luntz back on the show. Looks like this might even be the beginning of a series.

Anyway, check out this first video here:

For more on Luntz, check out:

1. Memo exposes Bush’s new green strategy (Guardian)
2. Bush climate speech follows Luntz playbook: “Technology, technology, blah, blah, blah.” (Climate Progress)
3. The Greatest Threat to the Planet: The Right Wing Noise Machine, Part 2 (Climate Denial Crock of the Week)
4. Global Warming Deniers and the English Language (Climate Progress)
5. PR versus science: the Luntz memo (lightbucket)

Zachary Shahan (1960 Posts)

I'm the director of CleanTechnica, the most popular clean energy website in the world, and Planetsave, a leading green and science news site. I've been covering green news of various sorts since 2008, and I've been especially focused on solar energy, electric vehicles, bicycling, and wind energy for the past few years. You can also find my work on Scientific American, Reuters, Think Progress, GE's ecomagination site, several sites in the Important Media network, & many other places. To connect on some of your favorite social networks, go to zacharyshahan.com or click on some of the links below.