The Competitive Enterprise Institute has announced their own plans for March 28th from 8:30 to 9:30 pm: instead of shutting of lights with millions of people across the globe for Earth Hour, they’ll be celebrating Human Achievement Hour.
CEI is a libertarian organization that advocates for human innovation. Interestingly, green innovation doesn’t ever seem to impress them, but they did recently throw a “Celebrate Coal!” rally. Anyway, the group seems to have struck a new low with their recently announced opposition to Earth Hour.
Earth Hour, of course, is a world-wide event promoted by the World Wildlife Fund among other conservation groups. This year they have succeeded in getting many cities, businesses, and citizens to agree to shut off the lights for one hour later this month.
But now, according to CEI’s press release, any business or organization who does not participate in Earth Hour will automatically be participating in Human Achievement Hour. While this makes planning their event ridiculously easy, it also makes it totally stupid.
Check out a bit of the release:
The new one-hour holiday, unknown prior to this press release, has already received overwhelming support from many of Washington, D.C.’s leading institutions. The Washington Metropolitan Area Transit Authority, for example, tells CEI that it does not plan to shut down all of the city’s bus and rail lines for the “Earth Hour.” The Kennedy Center, likewise, has scheduled a performance of the long-running play Sheer Madness, a jazz concert, and a dance performance to coincide with the Human Achievement Hour. Washington, D.C.’s Target store, furthermore, will remain open until 10:00pm on the evening of the 28th. The Smithsonian Institution also plans a film showing that will extend into Human Achievement Hour.
And it continues as such, listing off people and places who will have their lights on for one reason or another on March 28th from 8:30 to 9:30 pm. They’re coopting anyone who doesn’t participate in Earth Hour to instead be partake in their loony hour.
While the climate change deniers are out in full force against Earth Hour (look! they turned the logo upside down!), I’m somewhat surprised to see CEI vocally opposing it. I thought they were opposed to government regulation on business — why are they bothering to oppose a community-driven campaign that businesses only willingly opt in to?
Alex is primarily concerned with animal welfare, wildlife conservation, and environmental justice. As a freelance writer in San Francisco, he leads a deliberately simplistic and thrifty lifestyle, yet still can’t help gawking at the newest green gadgets and zero-emission concept cars.